The Indonesian Express
Indofood CBP Sukses Makmur Tbk (Indofood CBP) is once again enlivening the Jakarta Fair Kemayoran (JFK) 2024 by presenting Rumah Indofood. JFK 2024 is held to commemorate Jakarta's 497th anniversary and this year will last for 33 days, from June 12 to July 14, 2024. Carrying the theme "Gathering Fun at Rumah Indofood", this year Rumah Indofood presents a lively City Pop Summer Picnic atmosphere coinciding with the school holiday to gather families in a warmer setting. FiermanAuthar, Head of Consumer Engagement, Corporate Marketing Division of Indofood CBP expressed his joy, "We want to invite visitors to have a fun gathering at Rumah Indofood to experience a moment of rest and relaxation as if having a picnic while enjoying dishes from Indofood. Not only that, we also invite visitors to participate in various exciting activities with cooking communities, influencers, and young communities at Rumah Indofood." Indofood CBP always participates in this largest exhibition event in Southeast Asia and every year Rumah Indofood always presents a fun experience with interesting themes for visitors as a form of Indofood CBP's loyalty in accompanying Indonesian families from generation to generation. Curious about what activities are available at Rumah Indofood? Here are some exciting events that must be attended: Indofood through CHITATO and INDOMILK Present Photobooth with K-Brand Ambassador Rumah Indofood JFK 2024 presents a series of interesting activities to celebrate the launch of K-Brand Ambassadors S.COUPS, WONWOO, and VERNON from SEVENTEEN for CHITATO and INDOMILK. Therefore, Indofood presents a CHITATO and INDOMILK Thematic Photo Area with a photo booth featuring S.COUPS, WONWOO, and VERNON from SEVENTEEN. For more information, you can check out the @indomilkyourway and @mychitato accounts. Meet & Greet with Top Indonesian Football Players Visitors of JFK 2024, especially football enthusiasts, will have the opportunity to meet and interact directly with Indonesia's pride football players at the Indofood House booth. Indofood has invited three representatives from the Indonesian Football Association (PSSI) who will provide an exciting and enjoyable experience for JFK 2024 visitors. Cooking Together with Celebrity Chef Nicky Tirta and Communities The Cooking Demo Show has become a regular event at the Indofood House, but this year's activities will be different. Firstly, Chef Nicky Tirta will create culinary creations using randomly selected ingredients. Secondly, we are inviting the Natural Cooking Club (NCC) and Rahasia Gadis communities to join us for a cooking session and a chat with Nicky Tirta. This new change will add more excitement to cooking together at the Indofood House 2024. Fascinating Indomie Nusantara Installation at the Noodles Booth Indomie presents an interesting and memorable experience at the Noodles Booth, showcasing various variants of their products from the past until now. Visitors can find their favorite noodle products and even take Instagrammable photos at the pop art installation. This installation is a form of appreciation from Indomie, which always innovates to accompany consumers from the past until now. Indofood Brings EVOS and RRQ Teams to Play Together through Pop Mie For gamers, Indofood CBP, through Pop Mie, which has been supporting the esports community for several years, will invite visitors to gather and play together with professional esports players from EVOS and RRQ teams.