lifestyle

Blibli Fashion Fest Introduces Sustainable Fashion To Families

This year's Blibli Fashion Fest adopts the theme "Family Edition," emphasizing the concept of sustainable fashion for family members by showcasing a variety of products catering to all ages, from children to parents. "The Blibli Fashion Fest - Family Edition aims to meet parents' desires to focus on the needs of their children and family, including holiday clothing, toys, and gifts," stated Fransisca Krisantia Nugraha, Group Head of Groceries & Lifestyle at Blibli, in a press release on Saturday.

Fransisca explained, "Through this event, Blibli seeks to connect the community with an offline-to-online shopping solution that is enjoyable and environmentally friendly, featuring options for preloved or new items, culinary experiences, and play areas in open spaces, all while promoting cashless transactions." This second edition of the Blibli Fashion Fest, centered around family shopping needs, presents a collection of preloved items from 32 prominent influencers, over 35 brand partners of Blibli, and 15 culinary stalls.

The majority of participating influencers are mothers, including fashion and lifestyle influencer Claudia Setyohadi and MJ Sehonanda, as well as parenting influencers Annisa Soebandono and Annov H. Prabowo, Jessy Kusno, Selly Wilson, among many others.

The range of preloved products available is diverse, featuring personal collections of women's and men's fashion, accessories, bags, shoes, and beauty products. Additionally, there are various children's items such as toys and other products. Influencer product offerings start at Rp30,000.

In addition, a variety of partner brands associated with Blibli, encompassing fashion, lifestyle, and products for mothers and children, are participating in the event. Notable brands include Big Bad Wolf, Lee Vierra Kids, Melissa, Beyond The Vines, Marhen J., Heaven Lights, Nike, Adidas, Puma, and Hydro Flask. The Blibli Fashion Fest - Family Edition is supported by three organizing partners: Buumi Playscape, which provides the Blibli Playground area, Pergi Kuliner for food and beverage tenants, and Urban Forest Cipete, which is hosting this event for the second time.

To emphasize the green initiative of the Blibli Fashion Fest, all visitors are encouraged to bring their own shopping bags and to make cashless payments or utilize the Click&Collect feature through the Blibli application. Various payment methods are available, including electronic money, credit/debit cards, QRIS, virtual accounts, and installment options without a credit card.?

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Tag: Blibli Family Edition The Blibli Fashion Fest