The Indonesian Express
PT Chery Sales Indonesia (CSI) has reinforced its presence in the automotive market by inaugurating the Chery City Store Cibinong at Cibinong City Mall, a collaboration with PT Gallerie Setia Utama. This establishment reflects CSI's commitment to providing a unique automotive experience, particularly for the residents of Bogor Regency. The inauguration marks the 39th Chery dealership and represents the second City Store concept in Indonesia, underscoring Chery's dedication to the Indonesian automotive industry. Rifkie Setiawan, Head of Brand Department at PT Chery Sales Indonesia, stated that the opening of Chery City Store Cibinong is not merely the launch of a new branch but a tangible expression of Chery's commitment to being closer to consumers through the City Store concept. "We aim to ensure that the experience of owning a Chery vehicle is increasingly accessible and enjoyable, with the best service for the community residing in Cibinong and its surroundings," he remarked. The Chery City Store Cibinong spans 78 m² and features an innovative and modern concept, providing a comfortable waiting area and discussion space for visitors. In addition to the showroom area, the Chery City Store Cibinong offers innovative after-sales services, including a Service Car facility that allows consumers to receive regular vehicle maintenance conveniently and swiftly, ensuring direct service comfort for customers. "We are very excited about the potential of Chery Cibinong City Store to deliver exceptional service and experiences to consumers," concluded Rifkie. Chery is a global automotive brand targeting urban middle-class consumers, emphasizing values such as environmental friendliness, technology, family, and togetherness.