Telkom Is Committed To Promoting The Expansion Of AI Usage In Indonesia

JP/Ruth Dea Juwita

Telkom Is Committed To Promoting The Expansion Of AI Usage In Indonesia

Tuesday, 09 Jul 2024

Artificial intelligence (AI) technology is increasingly being used in Indonesia. The utilization of AI shows tremendous potential in various sectors in the country, although its implementation still needs to be expanded. PT Telkom Indonesia (Persero) Tbk (Telkom), as a digital telco company trusted to be the digitalization locomotive in Indonesia, is committed to developing AI that has a positive impact on the nation.

Telkom's large-scale AI development strategy aims to improve productivity and efficiency both internally and externally within the company, as well as to innovate to support business and open up new business opportunities.

Telkom's actions are also in line with one of the recommendations of the Indonesia Digital Society Forum (IDSF), which is to help develop AI infrastructure, such as secure and reliable data centers, with fast internet networks and cloud platforms for efficient data processing and storage.

"We are committed to continuously developing solutions that are relevant to the needs of various sectors, including developing solutions using AI technology. Currently, we have a secure AI data center infrastructure," said EVP Digital Business and Technology Telkom, Komang Budi Aryasa during the webinar "Discover the Latest AI-Driven Business Performance Insights and Best Practices in Unleashing the Power of Data and Intelligence" held by IDSF some time ago.

One of the products, BigBox, under the umbrella of Leap-Telkom Digital, features BigVision which has been equipped with AI. BigVision can analyze and identify crowds of people in a specific area, count the number of people there, and identify behavioral patterns within those crowds.

BigVision technology is beneficial for various companies to recognize employee behavior and the behavior of others in public spaces such as schools, airports, terminals, stations, and other heavily trafficked areas.

In addition, Telkom has also developed AI in the form of a chatbot that helps various sectors to find the best solutions. Within the myIndibiz ecosystem, there is a chatbot named Bizy that can assist SMEs in Indonesia in finding solutions according to their needs for digital products and services available in Leap-Telkom Digital.

Bizy provides personalized and interactive services so that the solutions given to customers are more targeted. Bizy is developed to be highly interactive, helping customers find solutions that match the challenges they face and generate valuable data that provides insights into customer behavior, preferences, and issues. This information can be used for product improvements and marketing strategies.

Bizy can also handle the increasing volume of customer interactions without sacrificing quality or efficiency. Bizy significantly reduces the average response time for customer inquiries.

With accurate and timely responses, customers receive optimal service quickly according to their needs. The use of chatbots has proven to have a positive impact on Telkom's monthly operational efficiency, with a 74.2% increase in automation through Bizy. After implementing Bizy, Telkom's marketing operational costs have also significantly decreased, making the company more cost-effective.

Another feature in BigBox is BigAssistant, an AI-based solution that helps users manage and provide specific information through conversational interactions like a chatbot. This system combines chatbot technology with knowledge management to provide contextual and relevant answers to user questions as needed.

Various flagship products from Leap-Telkom Digital have also been equipped with AI to enhance the services provided.

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