business

Bank Sinarmas Targets Priority Customers To Boost Economic Growth

Strengthening support for the growth of the national economy through quality banking services marks the opening of the Main Branch Office of Bank Sinarmas Priority at Sinar Mas Land Plaza, Central Jakarta. "The establishment of this new office reflects Sinar Mas's commitment through Bank Sinarmas to support national economic growth by enhancing financial inclusion in line with government strategic programs, while also expanding access for priority customers through innovative and quality banking services," said Sinar Mas Managing Director, Ferry Salman.

Previously, Bank Sinarmas inaugurated a priority branch at Agora Mall, Jakarta on January 13, 2025. The presence of these two priority branches is expected to boost the growth of Bank Sinarmas's priority customers by 30-40% this year.

The priority services offered include exclusive VIP waiting areas, meeting rooms, personal financial consultation services, and access to a variety of products and services for priority customers.

He believes that the middle-class population, which makes up over 66 percent of Indonesia's total population, represents a significant market for banking services and can drive national economic growth.

"Bank Sinarmas is responding to this opportunity and potential by developing innovative technology-based services along with a range of flexible and personalized investment products for priority customers," he stated, accompanied by Bank Sinarmas President Director, Frenky Tirtowijoyo.

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Tag: Bank Sinarmas Sinar Mas Land Plaza